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“Dining Alfresco” Trend Transforms the Worcester Restaurant Scene

Outdoor dining at Ceres Bistro

The patio at Via on Shrewsbury Street in Worcester, MAUpscale watering holes, small cafés, grills and everything in between…there seems to be no end to the growing variety of drinking and dining venues in today’s Worcester restaurant scene.

Take, for example, Sweet: this Shrewsbury Street restaurant has focused complimenting its dinner and desserts menu with its hand-selected, small-batch bourbons and whiskeys made by U.S.-based craft distillery—you’ll find its bar is devoid of most major commercial spirits.

But, how are restauranteurs distinguishing themselves and building their following to a new level? Not just by combining food and drink, but also focusing on ambiance to deliver uniquely branded dining experiences.

“It’s all about creating the kind of environment that people are not only drawn to, but will talk about and continue to come back to visit,” said Megan Nickerson of Ceres Bistro.

Craving a more modern outdoor ambiance? Try Ceres Bistro at the Beechwood Hotel. Its Pavilion is a tranquil green space for city diners, offering casual seating for more than 100 and a full bar; in summer, guests are treated to live music on Thursday nights. (Photo by Erb Photo)
Craving a more modern outdoor ambiance? Try Ceres Bistro at the Beechwood Hotel. Its Pavilion is a tranquil green space for city diners, offering casual seating for more than 100 and a full bar; in summer, guests are treated to live music on Thursday nights. (Photo by Erb Photo)

Like many area establishments, Ceres brings their best offerings outside this time of year, offering al fresco dining. And brisk business proves Ceres and many other establishments are doing the outdoor dining experience right.

Jenny Poulin, Bar Manager for La Scala, says that outdoor dining lightens the mood for patrons and staff alike. “Being outdoors just makes dining more casual, more fun. We stay open a little later, and people let loose a bit more than they would if seated inside.”

“It used to be that summers in Worcester were the hardest time of year. Everyone was away and our share of the patron pie just got smaller as the days got warmer. Now that we have so many independent restaurants offering outdoor dining along our street, we’ve created a lively, fun dining ‘scene.’ People really want to be here!” said Paul Barber of The Flying Rhino, which boasts casual, beach-themed patio seating.

Barber’s not exaggerating: take a quick drive down Shrewsbury Street on a warm summer night and you’ll see lines of people waiting to see and be seen at outdoor tables. “And it’s not just the evening hours — outdoor seating has given us an all-new group of patrons: the mid-afternoon, ‘let’s cut out of work early for a drink or early dinner’ set,” said Barber.

WorcesterScene’s 15 Summer Picks for Dining Alfresco this Summer:

Working with the city

It used to be enough for a restaurant that wanted to serve patrons alfresco to put a few patio tables outside on the sidewalk and call it a day. Today, restaurants are committing to making dramatic changes to please their patrons and capitalize on the outdoor dining opportunity: they’re sacrificing parking, adding pergolas, lighting, climate control, water features and more. Licensing requirements have at times slowed the process of renovations like this, but it’s clear that the Licensing Office of the City of Worcester is committed to working with members of the hospitality community. Their goal: to ensure that alfresco dining activities are carried out in a way which is in tune with a healthy, safe and comfortable environment for patrons and other pedestrians.

“They’ve worked closely with us over the past few years and there has been progress. “For example, early on we petitioned them to extend hours of operation in the summer and won,” said Barber. “And then last year, we saw 75 degree weather in March. We put tables on sidewalk and were promptly asked to put them away. We worked with the commission, and now restaurants throughout the city can put out tables as soon as it is safe to do so. So now we have the potential for a three-season sales boost instead of just during the summer months.” There is one big downside to dining alfresco, joked Barber. “It’s the lines! You’ve got to be prepared to wait on a nice night. Outdoor tables go quickly!”

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A Year in Review: Worcester is a Hungry City

Sweet's Main Bar at their new location on Shrewsbury Street in Worcester, MA (Photo by Erb Photography)

 

For all intents and purposes, Worcester is a hungry city. We have seen the city grow in immeasurable ways through the past decade; cultural institutions including the Worcester Art Museum and Hanover Theatre for the Performing Arts, the educational institutions like Massachusetts College of Pharmacy and Health Sciences and Quinsigamond Community College, and businesses both large and small like Unum and Crompton Collective have seen the value and potential that Worcester has to offer. As a result, these companies have invested in expanding their footprints to include themselves in the fabric that holds Worcester’s community together.

A group dining at Chuan Shabu on Park Avenue in Worcester, MAEvidence of this vibrant vision for the future is most tangible in the hospitality scene. For the first time in recent memory, we are not only seeing dozens of restaurants opening (and, the true testament, staying in business), but are watching them leading the charge in the discussion of culinary excellence—on a national level. Everywhere you look: Armsby Abbey pioneered both the, then new to Worcester, “farm-to-table” and “slow food;” Niche Hospitality Group not only introduced the concept of tapas, but gourmet Spanish Tapas at Bocado Tapas Wine Bar (and then expanded it to Providence and Wellesley); Sweet calls Worcester home even after Chef Alina Eisenhauer was featured on the Food Network’s cooking show Chopped and Cupcake Wars and won Sweet Genius. Worcester is hungry.

Thick sliced whole wheat oat bread with butter and honey with an espresso at BirchTree Bread Company on Green Street in Worcester, MAThis year is no exception. The hospitality industry is one of the most volatile industries, affected more so by the environment around it than the talent within. But Worcester’s economy, community, and hunger has ensured that the success of the early 2000s is more “the first course” than a flash in the pan. In twelve short months, much has happened. Early this year, husband and wife duo, Alec Lopez and Sherri Sadowski, finally opened the long awaited Crust Artisan Bakeshop, bringing locally sourced ingredients and naturally leavened bread to Main Street. Breathing life into the quickly growing Canal District, BirchTree Bread Company offers a similar attention to detail baking style with a completely different cafe-style atmosphere. Also in the Canal District, we’ve seen a building that has been empty for years brought back to life by David Domenick in the form of Compass Tavern. On Shrewsbury Street, Niche Lavraki Mediterranean Sea Bass from Meze on Shrewsbury StreetHospitality Group, moved the original Mezcal Tequila Cantina into Más Mezcal at larger space in the heart of downtown while simultaneously created a new concept in its former space, as a restaurant focused on burgers called The Fix Burger Bar. Also on Shrewsbury Street, which was made known for its Italian style is now known for its diverse dining options, including Mezé Greek Tapas Bar & Grille where a taste of true Mediterranean flavors meets tapas style service. The Italian world also expanded on Shrewsbury Street when Rose-Ellen Padavano, growing off the success of the BYOB favorite Rosalina’s Kitchen, opened a new restaurant, Padavano’s Place. In other parts of Worcester, we see Red Pepper offering a Chinese culinary experience just a few short miles from craft brewery 3cross Brewing Company. And there is a lot more that opened in 2014.

Diners ordering at The Fix Burger Bar on Shrewsbury Street in WorcesterFor the first time in many years, it is evident that businesses, government, institutions, and individuals understand that they need to work together—it is no longer the wild west of monopolies; it’s community. Programs like the Worcester Cultural Coalition’s WOO Card and movements like Amy Lynn Chase’s #ShopWoo help hold the Worcester fabric together. Worcesterites may not have bucket loads more money than they did last year, but they are conscious about experience, quality, and worcester-centric ideas. This concept is not widely adapted by other cities, which is why Worcester’s reach goes beyond its seven hills. Worcester is a hungry city and it just started on its appetizer.

Hot and spicy at The Fix Burger Bar on Shrewsbury Street in Worcester, MA